Grateful Graphics

Grateful Graphics was one of the original Grateful Dead merchandise licensees — a beloved brand with a passionate, devoted following. We helped them bring that community spirit to life through apparel design, catalog production, product photography, and a full website — handling everything from concept to print to digital.

Working with Grateful Graphics was a joy. They gave me real creative freedom and trusted me to keep projects on schedule and moving — no small thing in the world of licensed merchandise with tight deadlines. When Dead & Company came to Santa Cruz, I got to experience the music alongside the team, which made the collaboration feel like something more than work.

I'm especially proud of the Grateful Mom and Grateful Dad designs — and I still smile every time I spot one of those shirts out in the world.

Nothing left to do but smile, smile, smile. 🌼✌️